Congratulations, if you’re reading this you have quite possibly shipped enough orders that warrant the of adding of custom branded shipping box to increase your customer experience. This is an exciting time!
Background: My twin brother (also a founder of Ships-a-Lot) started a beef jerky company in college at Ohio State when we were sophomores. The name of that company is JerkyXP.com. As we grew it we experimented with a standalone subscription model that would utilize custom boxes. The boxes looked like this.
We wanted to add the extra value of not only receiving an awesome product but to encompass the entire journey with excitement. The custom box added an element that not only excited the customer but also added value to our company as a whole.
Why: So why would you add a custom box to your current operations? The answer comes down to marketing. People loved taking pictures of the jerky once they got it and they shared these pictures through their social media feeds. The box added this same element but prior to even opening the shipment. Customers were sharing photos of the box and the excitement levels increased on twitter and instagram. We even had people take pictures of the box as they spotted it in mailrooms and mail trucks to be delivered. The custom box increased the brand awareness and brand value. JerkyXP continues to use custom boxes as a crazy shipping option that customers can select at checkout.
How: JerkyXP is an Ohio based company and works with local companies to produce as many products as it can (we always love keeping it local). If you are looking for a custom box manufacturer closer to you, this a great resource. You’ll need to collaborate with a designer to help put together mockups, Fiverr is a great resource for this as is 99Designs. Both the packaging company and your designer need to work hand and hand to ensure the designs work with their printing process. Once everything is done you’ll send your design in for printing. Finally you will receive the end product that will blow you and your customers away. It is an exciting time to add more value to your company (I’m getting excited just typing about it).
Future: As your company continues to grow you’ll experience the overwhelming need to solve your shipping pain. We at Ships-a-Lot love working with companies that utilize custom shipping boxes. We are able to handle all of your warehousing even of the custom boxes and products as well as fulfillment needs. We build an entire custom process just for you to ensure the highest of customer satisfaction. If you are in need of this service now you can inquire here.
